What All Internet Marketers Can Learn From StampyLongNose

Who? I found out about Stampy Longnose from my 9 year old son, Oliver. Oliver is completely and absolutely obsessed with Minecraft. Not only does he play it himself and with himself but he also watches videos of other people playing Minecraft which is serious dedication if you ask me

 

Anyways, I saw Oliver watching one of his videos and thought I would check it out. What I saw was a guy (way older than his audience) having the time of his life playing around with MineCraft, showing his audience how to craft new buildings, find new artifacts and generally informing AND entertaining his audience whilst sharing with them something that he loves and is passionate about

 

Think this guy is lame? As I write this he currently has 3,820,560 to his You Tube channel

 

Still think he is lame?

 

Just goes to show – the secret to marketing is

 

Do what you love

 

Share it with others

 

Add value to those who share your passion

 

Rinse and repeat

 

Check out this video where Stampy explains what took him to his first million subscribers